The Muslim feminine millennial cuts a strong picture in Malaysia these days. Richer, more educated and much better traveled than in the past in advance of, These are redefining their roles at work, in Culture and at MUSLIM FASHION home. The best accent for this newfound standing? Luxury hijabs.
The days of associating hijabs with rural backwardness are above. Facelifted into your twenty first century, the hijab (“tudung” in Malay) is currently a image of cosmopolitan woman Muslim good results, Together with the jacked-up price tags to indicate for it. Uber-luxe ranges can Price tag amongst RM1000 ($245 USD) for a simple silk piece to your whopping RM33,000 ($8,000 USD) for just one embroidered with Swarovski crystals.
“If they could shell out 1000's [of ringgit] on a handbag, Why don't you hijabs?” Nurzihan Hassim, a senior lecturer in media and communication at Taylor's University who reports hijab prominence in regional media, instructed VICE.
Predictably, companies are eager to meet the calls for of this new bourgeoisie area of interest. From fourteen-calendar year-aged schoolgirls to couture houses, Absolutely everyone needs a slice in the valuable “Muslimah” apparel sector. Jovian Mandagie, the go-to designer for Malaysia’s VVIPs, debuted his Jovian Hijab selection in 2013 after noticing the spiked demand from customers for them.